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Poster, Stopp – Ja zum Verbot von Kriegsmaterial-Exporten, 2009
Christof NüssliSeverin Egli
Poster, Stopp – Ja zum Verbot von Kriegsmaterial-Exporten,
Christof Nüssli, Severin Egli,

Poster, Stopp – Ja zum Verbot von Kriegsmaterial-Exporten,
2009

Christof NüssliSeverin Egli
*4047
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GF
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Museum für Gestaltung Zürich
Ausstellungsstrasse 60
8031 Zurich
Museum map
Museum für Gestaltung Zürich
Toni-Areal, Pfingstweidstrasse 94
8031 Zurich
  • Stopp – Ja zum Verbot von Kriegsmaterial-Exporten Christof Nüssli Severin Egli Poster
  • Stopp – Ja zum Verbot von Kriegsmaterial-Exporten Christof Nüssli Severin Egli Poster
  • Stopp – Ja zum Verbot von Kriegsmaterial-Exporten Christof Nüssli Severin Egli Poster
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In 2009, the “yes” from Swiss citizens to the ban on building new minarets generated much criticism from far beyond the country’s borders. Christof Nüssli (b. 1986) responded to the much-discussed poster by the Goal advertising agency with an intelligent satire that addressed a referendum voted on the same day.

With their memorable visual imagery in the comic style, which relies on a small number of colors and a simplified black-and-white argumentation, the posters of the Schweizerische Volkspartei (SVP, Swiss People’s Party) are highly recognizable. Migrants are a recurring motif, portrayed as a threat to Swiss unity and national prosperity.
The “yes” poster for a ban on the construction of new minarets shows a Muslim woman in a niqab in front of a Swiss flag covered in minarets. The formal resemblance of the minarets to rockets was the subject of particularly strong criticism. Christof Nüssli’s poster supporting a ban on munitions exports emulates the composition of the original but replaces the female figure with a maliciously grinning young Swiss alpine herdsman holding a lit match. By replicating the vocabulary and style of the SVP’s referendum poster, Nüssli made the connection between the topics of migration and munitions exports, thus shining a direct spotlight on the political context. (Bettina Richter)

Plakat, Stopp – Ja zum Verbot von Kriegsmaterial-Exporten, 2009
Erscheinungsland: Schweiz
Gestaltung: Typosalon / Christof Nüssli, Severin Egli
Auftrag: Alternative Liste, AL, Zürich, CH
Material / Technik: Lithografie
59.5 × 42.5 cm
Donation: Christof Nüssli
Eigentum: Museum für Gestaltung Zürich / ZHdK
Literatureo

Sascha Demarmels, Ja. Nein. Schweizer Abstimmungsplakate im 20. Jahrhundert, Konstanz 2009.

Museum für Gestaltung Zürich, Bettina Richter (Hg.), Paradise Switzerland, Poster Collection 21, Baden 2010.

Willy Rotzler, Karl Wobmann, Das politische und soziale Plakat der Schweiz, Zürich 1985.

Image creditso

Plakat, Stopp – Ja zum Verbot von Kriegsmaterial-Exporten, 2009, Schweiz, Gestaltung: Typosalon / Christof Nüssli, Severin Egli
Abbildung: Museum für Gestaltung Zürich / ZHdK

Plakat, Swissair, 1954, Schweiz, Gestaltung: Donald Brun
Abbildung: Museum für Gestaltung Zürich / ZHdK

Plakat, Stopp – Ja zum Minarettverbot, 2009, Schweiz, Gestaltung: Goal AG für Werbung und Public Relations, Donation: Initiativkomitee «Gegen den Bau von Minaretten», Flaach, CH
Abbildung: Museum für Gestaltung Zürich / ZHdK

Plakat, GSoA – Die Schweiz hat Besseres zu exportieren als Waffen. Ja zum Verbot von Kriegsmaterial-Exporten, 2009, Schweiz, Gestaltung: Oliver Gemperle, Donation: Oliver Gemperle
Abbildung: Museum für Gestaltung Zürich / ZHdK