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Swiss Federal Railways SBB, CFF, FSS

Ausstellungsstrasse 60
8005 Zürich
Museum map
Pfingstweidstrasse 94
8005 Zürich
In the 1970s, the Swiss Federal Railways (SBB) adopted a policy of expansion as a result of increasing private road traffic. Josef Müller-Brockmann and Peter Spalinger’s visual information system combined the station signs with the “Swiss flags” logo and added pictograms, directional arrows, track numbers, departure display panels, timetables, and the route book. The design rules are based on a simple grid, making it possible to intuitively direct even today’s increased passenger flows.