Nelly Rudin – Geigy Design

After training as a graphic designer at the Allgemeine Gewerbeschule (general trade school) in Basel, Nelly Rudin (1928–2011) did a number of commissions for the “Geigy propaganda” graphic design studio between 1951 and 1962. She first worked as a freelancer on site, then as an assistant in the Atelier Müller-Brockmann in Zurich, and, most recently, out of her own Zurich studio. She did mostly pharmaceutical advertisements, at first using only graphic symbols but later favoring photographic solutions.